Greater New Orleans, Louisiana
Changing the Algorithm.
A 501(c)(3) private foundation dedicated to Conservation, Preservation, and Education across the Greater New Orleans area.
The Greg Keller Foundation is a private 501(c)(3) charitable foundation based in the Greater New Orleans area. Founded and led entirely by Greg Keller, the foundation operates with a singular, urgent purpose: to support organizations making a direct and lasting difference in the conservation, preservation, and education of Southeast Louisiana.
There is no board. Greg makes all funding decisions personally, ensuring every dollar flows to work that is genuinely aligned with his philosophy — changing outcomes, not managing them.
"Accepting the status quo means we will no longer have people who want to live in Southeast Louisiana — nor the land for them to live on."
Louisiana leads the nation in coastal land loss. Crime continues to undermine the potential of one of America's most culturally irreplaceable communities. The Greg Keller Foundation exists because these realities are unacceptable.
Private charitable foundation, Greater New Orleans
Greg funds and decides personally — always
Year-round giving — no deadlines, no committees
Born on an Army base and raised on discipline across the world, Greg Keller chose New Orleans in 1981 — and it never let him go. From All-SEC tight end at the University of Florida to building and selling two medical distribution companies for $50 million on his 46th birthday, Greg's life is a story of relentless drive. Today he channels that drive into protecting the city and state he loves.
Born on an Army base while his father served. A disciplined childhood on military installations across the world built the foundation for everything that followed.
The Keller family arrived in New Orleans — and it never let Greg go. The city that would become the driving cause of his life began with a move that felt like destiny.
Graduated as one of the most heavily recruited tight ends in the country, with scholarship offers from virtually every top program in America.
Academic All-SEC as a true freshman. Named 1st Team All-SEC Tight End — running a 4.59 forty at 245 lbs with pro scouts watching. Graduated with a B.A. in Communications.
Built two companies simultaneously — cardiovascular and orthopedics — reaching 80 sales reps and near 100% market share across five southeastern states.
On his 46th birthday, completed the private sale of both companies totaling $50 million — the result of the same relentless work ethic that made him a starter at Florida.
Honored with a New Orleans City Council Proclamation. Commissioner of the New Orleans City Park Improvement Association. Lifetime member of the Coastal Conservation Association. The sole force behind the Greg Keller Foundation.
Southeast Louisiana is losing land at a catastrophic rate — a category in which Louisiana ranks first in the nation. The foundation funds coastal restoration, fishery preservation, and artificial reef creation in partnership with the Coastal Conservation Association to protect our coastline and the ecosystems that define this region.
New Orleans is irreplaceable. The foundation invests in preserving the civic, recreational, and cultural infrastructure that gives residents a reason to stay and build lives here — from the green spaces of City Park to the institutions that carry our culture forward for future generations.
Changing the algorithm starts with our youth. The foundation invests in programs that expand opportunity, build real-world skills, and demonstrate to young people that better options exist — reducing the conditions that lead to crime and expanding the pipeline of capable, engaged community leaders.
"The status quo means we will no longer have people who want to live in Southeast Louisiana — nor the land for them to live on."
Louisiana leads the nation in coastal land loss. Crime continues to undermine the potential of one of America's most hardworking, innovative, and culturally irreplaceable communities. The Greg Keller Foundation exists on the belief that conservation, preservation, and education are the levers that change these outcomes.
Supporting programs that show our youth they have better options. Protecting the coastline and fisheries that generations of Louisiana families depend on. Preserving the spaces, institutions, and culture that make this place worth fighting for.
That is what it means to change the algorithm.
Funded the master plan at New Orleans City Park — ensuring this iconic green space continues to offer outdoor activities for children and adults for generations to come. Greg serves as a Commissioner of the New Orleans City Park Improvement Association.
As a lifetime member of the CCA, Greg funded the creation of artificial reefs off the Louisiana coast — providing critical coastline protection and habitat development for at-risk fisheries. A direct investment in the long-term health of Louisiana's coast.
Funded the creation of a podcast studio, drone flight school, 3D printing lab, and game room at the Heroes of New Orleans facility — giving youth hands-on access to the skills and technology that open new doors and change life trajectories.
For inquiries about the Greg Keller Foundation and its work across Greater New Orleans, reach out directly. Greg personally reviews all messages.